(Processor) Gate Closes on (Dell) Hell
Wednesday, February 20th, 2008
Dell’s 2006 consumer backlash problems in China were covered here. Now CIC provides an interesting update on the company’s use of a Chinese-language blog as part of its communication strategy – and notes that direct communication with (and monitoring of) China’s powerful “netizens” is an increasingly important part of the PR mix. The post notes: [...]



